. . . : : BRANDING / 6 Years of NBA Television and Website / << BACK | NEXT >>

ABOVE AND BELOW : NBA TV OPEN COURT COLOR AND TYPOGRAPHIC STYLE EXPLORATIONS | GRAPHIC DESIGNER : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

BELOW : FINAL COMPOSITES FOR NBA TV OPEN COURT REDESIGN PITCH | 3D ARTIST : STEVE DALTON | COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : NBA TV HIGH TOPS IDENTITY AND ICON SYSTEM | GRAPHIC DESIGNER : DAVID VINSON | BELOW : FINAL COMPOSITES FOR NEW SHOW LAUNCH | 3D ARTISTS : ANDREW ENYART AND KLAUS ALLEYNE | GRAPHIC DESIGNER, INCLUDING SHOW LOGO AND SHOE TREAD DESIGN, AND LEAD COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE AND BELOW : NBA TV HIGH TOPS EDITORIAL TOOLKIT TRANSITION ELEMENTS | GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : NEON TUBE LINE WORK EXPLORATION, TEAM ICON SYSTEM, AND CIRCULAR BRACKET DESIGN FOR THE NBA TV PLAYOFFS REDESIGN | GRAPHIC DESIGNER AND ART DIRECTOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE AND BELOW : NBA TV PLAYOFFS REDESIGN SHOW OPEN COMPOSITES | ART DIRECTOR : DAVID VINSON | ANIMATORS AND COMPOSITORS : DAVID VINSON AND ANDREW ENYART | 3D ARTISTS : ANDREW ENYART AND KLAUS ALLEYNE | THE NEON TUBES WERE A COMBINED EFFORT OF 3D ARTISTRY AND UTILIZING VIDEO COPILOT’S SABER PLUG-IN FOR AFTER EFFECTS | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE AND BELOW : ALL-STAR PITCH FRAMES FOR 2014 NBA TV SEASON | 3D ARTISTS : DERALD HUNT, SEAN POLLACK, STEVE DALTON, KLAUS ALLEYNE, AND ABDULLAH BADAWY | GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | WON BRONZE BDA AWARD FOR SHOW OPEN | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE AND BELOW : NBA.COM REDESIGN PACKAGE ELEMENTS FOR ONLINE NBA BRANDED VIDEO CONTENT | ART DIRECTOR, ANIMATOR, AND COMPOSITOR : DAVID VINSON | 3D ARTISTS : KLAUS ALLEYNE AND ANDREW ENYART | DESIGN DETAILS APPLIED VIA UV MAPPING WITHIN AFTER EFFECTS WITH RE:VISION EFFECTS RE:MAP | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : INITIAL STYLE FRAMES FOR THE NBA TV TOPICAL PROMO REDESIGN | GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | VINSON DESIGN FOR NBA TV DESIGN GROUP

ABOVE AND BELOW : ONE OF NUMEROUS PITCHES FOR THE NBA TV TOPICAL PROMO REDESIGN | GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | THIS APPROACH FEATURES A FLATTER, TEXTURAL DESIGN AND WAS FAVORED FOR THE FINAL DELIVERABLES | SENIOR DESIGN DIRECTOR : SIMON COFFIN | VINSON DESIGN FOR NBA TV DESIGN GROUP

ABOVE : SHOW PACKAGE FOR NBA TV GAME TIME FINALS | 3D ARTISTS : SEAN POLLACK, KLAUS ALLEYNE, ANDREW ENYART, AND KWAME THOMAS | GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE AND BELOW : BUMP IN AND BUMP OUT MATCHUP FROM THE 2014 IN GAME PACKAGE REDESIGN | 3D ARTISTS : DERALD HUNT, STEVE DALTON, AND KLAUS ALLEYNE | 2D GRAPHICS FOR SIGNAGE AND WAY FINDING SYSTEM, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : PLAYER TRANSITION FROM THE 2012 GAME TIME PACKAGE REDESIGN : 3D ARTISTS : DERALD HUNT AND SEAN POLLACK | ANIMATOR AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | WON GOLD BDA FOR SHOW PACKAGE DESIGN | NBA TV DESIGN GROUP

ABOVE : OPEN FROM THE 2017 DRAFT PACKAGE REDESIGN | 3D ARTISTS : KLAUS ALLEYNE AND ANDREW ENYART | ART DIRECTOR, GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : ALTERNATE COLOR GRADE FOR THE 2017 DRAFT PACKAGE REDESIGN OPEN | 3D ARTISTS : KLAUS ALLEYNE AND ANDREW ENYART | ART DIRECTOR, GRAPHIC DESIGNER, ANIMATOR, AND COMPOSITOR : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : NBA TV THE WARMUP SHOW OPEN COMPOSITES | ART DIRECTOR AND COMPOSITOR : DAVID VINSON | 3D ARTIST : ANDREW ENYART | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP

ABOVE : VARIOUS CONCEPTS AND LOGOS DESIGNED FOR NBA TV SHOWS AND SEGMENTS PLUS SHAQ’ADEMIC DECATHLON SEGMENT LOGO FOR TNT | GRAPHIC DESIGNER : DAVID VINSON | SENIOR DESIGN DIRECTOR : SIMON COFFIN | NBA TV DESIGN GROUP