Blog Rebrand

For 2023 I’ve branded my blog as “Precursor Design & Research Blog,” more fondly known as “Precursor.” The name was inspired by the nature of many of my posts. I enjoy looking forward to what lies ahead by delving into the past. Sometimes the most rewarding method is to look to the past or how my daughter likes to put it: “go fast! backwards.” Don’t fret. This isn’t another sequel, requel, prequel or the like. This is how I carry on the Blockbuster motto: “be kind, rewind.”

I’ll be exploring logotype and identity evolution of some major brands as well as my own. The five design sets I’ve chosen are: ABC, KIA, Turner Broadcasting, Burger King, and Vinson Studio(s). I’ll be posting it fairly soon so be on the lookout for it.